Rockliffe Investments – ‘Creating Competitive Advantage’
At Rockliffe Investments we believe that to achieve long term sustainable growth you need to be unique. This doesn’t always mean you have to have a unique product or service but the way you operate must be different from that of others in your industry. Once you know your industry, where to position your company and where the competitive forces are weakest you will be able to make superior returns.
“It’s about making more money than your rivals, not a race to be the best”,
Michael Porter, Harvard Business School
Whilst every situation is different and requires a tailored solution, the focus of Rockliffe Investments remains constant –
Measurable results and managed business improvement.
Rockliffe Investments focusses on the following areas:
• Identification of a profitable and sustainable value proposition for your business including your core competences and value chain.
• Operational Efficiency – creation of effective processes and cost control help maximise the ROI of any competitive advantage strategy.
• Innovation – We can help advise on which innovation strategy to use that is best suited to your firm. We will help evaluate the current ecosystem, complimentary assets and services to make sure your innovation has the greatest appeal. We like to prototype fast and often to get to “proof of concept” phase. We can also provide help with proof of concept funding if required.
Answering these questions objectively is the first step to business success. Rockliffe uses a range of tools to ensure future decisions are based on the soundest possible foundations.
By combining robust analysis with a focus on innovation and creativity we help identify the optimum route to a sustainable long-term profitability.
Fresh eyes and a new approach can provide surprising answers and provide the impetus for taking the steps that will considerably enhance company performance.
Business Development / Revenue Enhancement
By identifying key opportunities and ensuring a rigorous focus on the activities that matter, Rockliffe Investments works alongside the company to produce measurable and sustainable business improvement.
Rockliffe Investments focus on three main areas:
• Business Planning / Opportunity Identification
Operational Efficiency should not be confused with strategy but it will certainly help with lowering your costs and improving your performance. Indeed, doing things better than the competition can provide the vital edge when product and service differentiation is less easy to achieve.
In many cases Operational Efficiency reviews can provide considerable short-term profitability enhancements that can be used to help finance longer-term development drives or simply apidly improve the bottom line.
– We are Black Belt Lean Six Sigma experts and can assist you using the Lean DMAIC framework.
