TigerNash was originally going to be the name of a PR agency – back when social media was just starting to have an impact and media coverage still mostly meant ink on paper or a clip on the TV news. But other opportunities came along and the tiger stayed in its den (do tigers have dens?).
Those other opportunities brought new experiences and broader horizons and TigerNash started to feel like it needed to be a lot more than PR; more than communication; perhaps even more than marketing.
So TigerNash aims to break the mould of “marcomms consultancy” and focus instead on developing practical, tailor-made support for business owners who want to move their companies forward:
I’ve found that taking a marketing-led approach is a powerful way to get under the skin of a business and pick apart the big knot of challenges that can get in the way of progress.
I hope you’d like to bring some TigerNash into your business or, at least, I’ve made you curious.
And yes, there is a story behind why the business is called TigerNash – but you have to meet me to hear that one. Meanwhile, you can find out a bit more about me
I’ve spent my whole career in roles relating in some way to marketing, communications and business development. I’ve run my own business, I’ve run other people’s businesses and I’ve advised people about running their businesses. Over the years, I have enjoyed working with organisations of all sizes, learning what makes them tick and helping them to grow.
So, I like business – obviously. I also like technology, people, culture, the great outdoors, learning new things and fast cars. And I get a huge buzz out of a job well done.
Sectors that I’ve worked in include technology, manufacturing and industry, education, economic regeneration, charities, professional services and even (a long time ago) music and fashion. I’ve raised profiles, launched new products, run major events, grown teams and experienced the highs and lows of being the person behind the desk where the buck stops.
Practical communication and marketing for growing your business.
TigerNash exists to help businesses grow, especially small technology businesses with big ambitions.
I like to focus on getting things done – identifying the steps that will move your business forward. We’ll work on clarity, focus, realistic priorities and an action plan to make things happen.