The WCL Customer Management team, which is directed by
, can help you improve the
We work across B2C, B2B, voluntary and public sectors, helping unlock the significant opportunities that exist to improve the way in which you find, engage and satisfy customers in today’s multi-channel yet cost-conscious environment.
We passionately believe that customer experience needs to be managed systemically, and we utilise best-practice business systems, tools and approaches that are proven to work.
Clearer links between business drivers (customer acquisition and retention) and outcomes (product sales and financial results).
Peter is a cross-sector expert in relationship marketing and customer experience management, with over 25 years of practical experience. His early career was with Rolls-Royce and Bentley Motor Cars and he now works as a consultant helping clients improve the way the find, engage and satisfy customers.
Geoff has 25 years’ experience in relationship marketing as a user and supplier of data driven marketing services, working with B2B and B2C clients including Diageo, NatWest Bank, and BT. Currently involved in integrating online and social media with traditional RM channels; Geoff helps his clients to improve their customer engagement and management across all
Paul Weston is one of the few senior consultants who can engage on the same challenge with Senior Leadership teams and with database designers and administrators. He is often involved in projects to ensure that technology or information projects are in the right shape to drive business value.
Experienced in business development, marketing and client development has provided Ellie a solid skillset in implementing business planning initiatives.
Paul helps businesses maximise sustainable value from their customer insight. This includes growing their bottom line, improving customer retention and demonstrating to their regulator that they treat customers fairly.
Jonathan is the founder and Managing Partner of Progorex. He is also a Director of another international business, Star Commercial Academy.
Ben is a cross-sector expert in Customer Management, focused on providing customers with services around Customer Experience, Digital Engagement, CRM Systems, Social CRM and general Business Improvement.
We have developed close working relationships with some trusted partners who specialise in complementary fields. We are proud to be associated with the following organisations: