Welcome to Frui
Our international team of tutors are always there to encourage and support you along the way. They steer clear of technical jargon and focus on helping you to be more creative. And they’re not just there to teach, they with you 24/7, always on hand to top up your glass and help you with your bags.
Here at Frui we don’t do big, impersonal group tours. We couldn’t think of anything worse. When you book on one of our holidays you’ll join an intimate group of between 8 - 12 likeminded guys and girls who enjoy being creative, learning new things, eating, drinking and generally letting their hair down.
Here are a few more things about Frui:
Long dinners with lots of courses and big glasses of wine are a daily ritual with Frui. It’s something you’ll just have to get used to! We could wax lyrical about world-class chefs, vintage wines and Michelin Stars, but that would miss the point. The best food is always local. We find the very best a region has to offer and celebrate it. And by celebrate we mean savour the flavours, learn the recipes, meet the farmers, the truffle hunters, the vintners and the honey makers. As for wine, well you won’t find it back home. We sniff out the very best locally grown wines a region has to offer and bring them right to your table, hilltop refugio or Bedouin tent, or wherever else we might be eating that night.
One night after a barbecue and beers around a camp fire we had a night photography lesson with our talented tutors and learnt how to take photos of the stars. Only in Africa would the results be so unimaginable. And the company that night was so much fun and very special. Unique travel times and memories with Frui.
It was a joy being with such a friendly group and I cannot recommend Frui highly enough. I’m planning my third Frui holiday already!
Frui make you immediately feel welcome! It’s a pleasure to share beautiful destinations with like-minded travellers who quickly become friends.
If you have any questions or would like to know more about Frui's range of holidays and courses then please get in touch and speak to a member of the team - we're always happy to talk!
