in the Berkshire or Buckinghamshire areas, Auto Options Ltd can help. We sell an expansive range of vehicles from many major car manufacturers, with a special emphasis on Ford cars.
We are a family-run Ford specialist dealer founded in February 2003. With over 40-years’ experience in the motor industry, we have unrivalled knowledge of both Ford cars and vehicles produced by other manufacturers.
The company was founded by Norman Rossiter, who previously worked at four different main dealers, over which time he learned the ins and outs of the motor trade. Norman vowed to use this knowledge to establish a company which always puts the customer first, having grown increasingly frustrated with the poor level of service offered by many other companies within the industry.
and beyond. We’re privileged to serve an extensive list of repeat clients who come to us whenever they are looking to purchase a vehicle, or take advantage of the other wing of our business – vehicle hire.
“We have used Auto-Options since 2004 and prior to that my wife had brought cars from Norman over the last 10 years. As customers we always receive a warm and friendly welcome, that is second to none with nothing being too much trouble for Norman or Helen!…. Norman’s knowledge and experience have been invaluable over the years, this accompanied with a company that has ‘honest ethical core standards’ makes Auto-Options a company we will come back to time and time again! We both would recommend Auto-Options and Norman has the answer to your motoring needs. Truly the most pleasurable customer experience you will have!”
“Being a single woman of ‘ a certain age’ I was dissatisfied with the treatment I received, when making enquiries about cars, from younger men who appeared to be arrogant and condescending towards me. Eventually I was lucky enough to meet Norman who treated me with curtsey and respect when I wanted to buy a car. When he started his own business I bought my next car from him knowing that, I would receive the best deal that he could provide. I have my car serviced through his company; he comes to my workplace, picks up my car and I have the peace of mind and knowledge that my car will be properly serviced and returned to me before I am due to go home. When visiting the premises I am greeted by Helen who is always friendly and offers the ‘much needed’ coffee while discussions take place. I have no hesitation in recommending Auto-Options to anyone, but especially to female customers who may feel undermined when having to buy and maintain a vehicle from larger companies. I am about to purchase my 3rd car through this small, friendly and efficient company. Why don’t you give them a go?! ”
“We have now been using the service of Auto-Options in Maidenhead for over 3 years choosing to do so after being repeatedly disappointed by the poor services offered by many Main Dealers. We have been delighted by every aspect of dealing with Norman and Helen. They have quite simply taken the hassle out of sourcing all our auto needs living up to their promises. Whatever we have required they have provided in a professional, friendly and efficient manner. I have not hesitated to recommend them to many friends and business associates. Auto-Options truly offer a Total Vehicle Management service.”
“Norman’s firm was recommended to me by a good friend who had purchased two cars from him. I bought my car from him six years ago and have enjoyed his company’s reliability and efficiency ever since. He and his wife, Helen, run an extremely professional company offering a first class service backed by years of experience. They are always helpful and ready to listen, and they take note of what you say. I have recommended their services to all of my friends and contacts and look forward to their continued support and service”.
“At first, I could not believe that Auto-Options were marketing Honesty with their business, when someone gave me their brochure. I thought I would give them a try. Now as a result of my experience I will only deal with them when it comes to my car. They don’t treat me like a simple-minded woman when we are talking technicalities but they help to make sure that my car administration doesn’t get forgotten in my busy life. I value their service so much I travel from South London for my car care.”
