We understand that making the decision to attack overseas markets can be as stressful as it is exciting!
to help you get the best from your translation services agency and to make your transition into doing business overseas as straightforward as possible.
The guide is also designed to help you save money and time – ensuring you get the right result first time.
We like to use our 14 years + of diverse translation services experience, to help you succeed in business overseas.
Breaking into a foreign market – especially one with strict rules and regulations – can be a very daunting task. Often, business owners have the ambition to go international… they’re just not quite sure where to start.
Here are the eight strategies that you can use to establish a foothold in a new country. Take a look at the list below and see which one is most suited to your business – hopefully, after reading this, you’ll know where you should start.
SEO is an ever-evolving discipline and if your business is planning for international expansion this year, it’s worth combining trusted techniques you may have used in the past with the latest marketing trends.
Preparing your business for expansion overseas requires more than just a change in language when translating your business and marketing material. The key to the success of global growth is localisation, and one of the most important steps for many companies’ localisation is tailoring their online presence and website design to their new audiences.
When expanding a business abroad, marketers have the difficult task of applying global brand values to a localised marketing campaign. Translation is a significant part of this process, but the subtle differences between words and their equivalents make it a challenge for direct translation to unite a global brand with its local audiences.
Here are some of the best we’ve found from around the web, from innocent to making you cringe.