to help you make better informed decisions
Do you need in-depth customer insights to help you:
Make better informed business decisions for your strategic planning?
We are living in a world of data overload where we all have access to a plethora of on-line data sources, but more often than not, the insights we really want are not that easily accessible.
We have over 20 years experience helping high tech companies make better informed decisions by providing the in-depth market and customer insights needed to better execute for instance account based marketing strategies, new product launches, and channel partner programmes.
The foundation of everything we do is based on carrying out customised primary research to provide you with in-depth customer insights in your target markets – information you will not find “off the shelf” or available on-line.
If you have a need for in-depth customer insight that provides a competitive edge, and makes sure your strategic and tactical plans are even more successful, we’ll be happy to explore some ideas with you.
A key driver for us is to grow business in nominated new logo accounts in specific vertical industries. TREND is providing some great actionable information on a number of accounts and feedback from the sales teams has been extremely positive. TREND has saved us a lot of time by getting us some very important information that was missing from the account plans, and the relationship maps in particular were of great value. We have got to the right people much more quickly and are now uncovering new opportunities. We will be rolling this initiative out into other regions.
It also helped the account teams position themselves more successfully & created a positive impression with the customer.
Your insights contributed significantly to us closing a multi-million pound contract in one of the business units we have historically never had working relationships.
This sales lead generation project was aimed at winning new IT services business in a range of different organisations we had never sold to before. TREND’s consultative approach when talking to customers was somewhat different to a classic telemarketing approach, as it provided us with insights on what the customer issues really were which helped us to better shape our propositions.
Trend’s approach to primary research & intelligence gathering is outstanding. They added buckets of value by helping us prioritise and focus resources more effectively to capitalise on the growth opportunities identified. We got great results from this campaign and would have no hesitation recommending TREND.
A key driver for us is to grow business in nominated new logo accounts in specific vertical industries.…
This sales lead generation project was aimed at winning new IT services business in a range of different…
Trend’s approach to primary research & intelligence gathering is outstanding. They added buckets of value by helping us…
