Ascobra is one person, me, Norman Shieff. I have a wide depth of knowledge and experience of the audio visual market coupled with an understanding of the technologies which underpin it. This enables me to be involved with an AV project in a number of different capacities.   For instance, at the start I can translate business objectives into the technical specification for the AV system.   Following project approval I can represent your company to the architect, main contractor and other trades. As the project develops I can provide valuable input; for instance during
I have a degree in electronic engineering and started my career as an electronic design engineer. I have worked as a sales manager, undertaken a large scale IT consultancy project for a Government Body and have been involved in the audio visual world for longer than Powerpoint. At one time Ascobra designed and imaged 35mm slides from computer; working at 4k resolution over 25 years ago. As one of the first companies to recognise the potential of data projectors we became involved with early LCD models. This led to setting up an installation service which itself led to more complicated projects involving all sections of the audio visual industry.
My most complex project was a new build for a performing arts theatre. This included systems for sound, stage lights, projection, HD signal distribution and control. It involved running over 7.8km of cable, terminating 638 XLR connectors and making more than 3000 soldered joints. The project started by helping the customer develop a cost justification. Subsequent phases included attending site meetings with the architects and different contractors, designing the av systems, providing a wiring diagram to enable our wireman to construct the rack, managing our other personnel on-site, programming the dsp and control system, configuring and testing all the equipment and assuming full responsibility for the project.
Evaluation and implementation of collaborative working technology and products
Ascobra is a professional audio visual company who have designed, installed and supported systems involving projectors and large screens, sound equipment, HD signal distribution, theatre lighting and touch panel controls. During the last 12 years we've installed systems in company boardrooms, auditoriums, lecture theatres, school classrooms, performing arts studios, meeting rooms and collaboration spaces. Our clients include public quoted companies, government departments, audio visual integrators, schools, colleges and universities.
Our success is based on our knowledge of the audio visual marketplace and the technology that enables people to have more effective communication and to present their content in a more meaningful way. We constantly evaluate new technologies and products to establish how they can add value to our customers.
Our role is to help you get the most from your audio visual system. We do this in two ways. The first allows organisations to benefit from our knowledge and experience of audio visual systems, equipment, cabling and their underlying technologies. As businesses make increasing use of AV, they have a need for somebody who understands how the technologies work, what their potential is and how to integrate them into existing work practices and IT systems. Many larger corporations have an in-house AV team. Those organisations who don't can make use of our expertise and knowledge. We'll operate in whatever role is appropriate for the project and your business.
Whatever AV system you have, people have got to be able to use it. Ascobra are experts in control systems and how to design a user interface which makes everything easy to use and operate. Creating a touch panel involves a unique combination of hardware engineering, programming and graphics design. A touch panel designed by Ascobra will make a complex system easy to use, will look attractive, and will enhance your corporate identity. It will be affordable and come with a realistic price. Ascobra provide functional, easy to use control systems which have all the features and performance of high quality systems from companies like Crestron and AMX but have only a fraction of the high cost associated with them.